Overview of the 3 Best Rank Tracking Softwares

Table A: Key features of the 3 search rank tracking softwares. It is important to note that the number of keywords you can track may vary depending on other factors such as the check frequency and the number of websites and search engines you are targeting. *Available at a higher price point.

Overall, SE Ranking offers a more comprehensive SEO platform with a powerful rank tracking tool, while Mangools SerpWatcher and Nightwatch are more specialized tools with beginner-friendly and affordable options respectively

However. Mangools SerpWatcher is a good option for small business and SEO beginners who are looking for a more affordable rank tracking tool. It offers a good set of features and is easy to use.

Ultimately, the best rank tracking software for you will depend on your needs and budget.

If you are looking for a comprehensive tool with all the features, then SERanking is a good choice.

If you are on a budget, then Mangools SerpWatcher or Nightwatch are good options.

Here are some additional things to consider when choosing a rank tracking software:

• The features you need: Make a list of the features that are important to you, such as the number of keywords tracked, the number of locations tracked, and the type of reporting.
• Your budget: Rank tracking software can range in price from a few dollars per month to hundreds of dollars per month. Set a budget and choose a tool that fits your needs.
• Your level of experience:If you are new to SEO, you may want to choose a tool that is easy to use. More experienced users may want a tool with more features.

10 Best Rank Tracking Software To Track Your Keywords

Here’s a round up of the top keyword tracking software for your review.

Take 5 minutes, even 10 minutes to see which of these SERP tracking programs is the best fit. (More on the details later.)

1. SE Ranking – The best rank tracking software.
2. SERPWatcher By Mangools – The best SERP keyword rank tracking software for beginners and ease of use.
3. Nightwatch – The best rank checker software for growing orgranic traffic and local SEO search.
4. Wincher – Best for agencies and detailed insights.
5. SEMrush – Best software for freelancers and content marketers.
6. SEO Powersuite – A solid rank checker software with the freemium model.
7. Serpstat
8. Sitechecker
9. Accuranker
10. Google Search Console – The best free rank tracking software (with limitations).

Now, that’s just 10 of the best SEO rank tracking tools. But there is so many (many, many, many) SERP rank tracking tool available.

Anyway. Below I’ll cover what the following SEO rank tracking software can do, the cost, and who it will suit most.

Let’s Talk About The Best SERP Tracking Tools.

Are you ready? As mentioned earlier, here’s a comparison of the best SERP keyword rank tracker tools for 2024.

The best rank tracking software for all your SEO needs.

SE Ranking is a powerful tool that helps you see where your website stands in search engine results.

It comes with a really accurate rank tracker and lots of tools to boost your rankings, like checking your site for errors, researching keywords, and tracking backlinks.

SE Ranking lets you track how your site does in big places like the US and in smaller areas like New York.

And across many search engines including Google, Yahoo!, Bing, and YouTube.

Starting is easy, and I really like that you don’t have to type in every keyword yourself.

Just connect your website, and SE Ranking figures out which keywords you’re already doing well in. It then suggests these as keywords to keep an eye on.

You can also add lots of keywords at once from Google Analytics or a CSV file.

Once you’ve set up your keywords and picked where and how you want to track them, you can look at your ranking report.

This report shows you a lot of helpful stuff, like where each keyword ranks at any time and how this has changed.

You can see which search engine features you’re showing up in, how often people search for your keywords, and who else is ranking for them.

There’s also a cool feature that lets you see all your keywords at once, like how visible your site is in search results and your overall ranking.

For those managing big websites with lots of keywords, SE Ranking makes it easier by letting you group keywords and tag them.

This helps keep everything organized.

SE Ranking updates your ranking data daily, every three days, or weekly depending on your plan.

But if you need to know how you’re doing right now, there’s a button to check your data right away.

Key Features of SE Ranking

• Comprehensive SEO Toolkit: Se Ranking provides tools for everything from keyword research and backlink checking to comprehensive site audits.
• Flexible Rank Tracking: Track your website’s ranking across different search engines and geographic locations.
• Daily Updates: Keep track of your rankings every day.
• Competitor Analysis: Keeps you in the loop about what your competitors are doing.
• Detailed Reports: Get detailed insights into how you’re doing in search results.
• Scheduled Reporting: Automates reporting to keep you and your stakeholders informed.
• Cloud-Based: Accessible from anywhere, making it convenient for teams and solo users alike.
• Extra Tools: Includes an on-page SEO checker and a backlink checker to help improve your site.

One more thing.

And if you’re unsure who your website competitors are, you can use the rank tracking software to get an insight into the top 100 search results.

When you compare the pricing of SE Ranking to other rank tracking software mentioned here, not only is it affordable, it stands out in value too.

SE Ranking is the best rank tracking software for content marketers!

Track SERP features, map search results, and ads. Monitor up to 20 competitors – Elegant Themes

Pros and Cons

• Price (Annual/Monthly): From $44/Month, $55/Month
• Keywords Tracked: From 750/Month
• Free Trial: 14-Days

Basic Steps to Starting a WordPress Blog on Bluehost.

Best SERP keyword rank tracking software for beginners and ease of use.

This is the best rank tracking tool for beginners. It’s really easy to use because of its simple and clean interface.

But, it doesn’t have some of the handy features that tools like SE Ranking offer.

That said. Mangools isn’t just one tool.

It’s a combination of five different tools: SERPWatcher, SERPChecker, KWFinder, LinkMiner, and SiteProfiler.

SERPWatcher is the main rank tracking tool. It’s super easy to start with.

Just type in the website you want to check, pick a place you’re interested in, and choose if you want to track rankings on a computer or a phone.

Next, you add the keywords you want to keep an eye on. You can type them one at a time or, to save time, you can upload a file or pull them from KWFinder.

KWFinder is Mangools’ own tool for finding keywords. It works right alongside SERPWatcher.

Once you find keywords you like, you can start tracking them with just a click.

If you have a lot of keywords to track, it might take up to 30 minutes for Mangools to gather all the data the first time. But if you only have a few, it should take about a minute.

When the data is ready, you can check out the easy-to-understand report.

It shows where each keyword ranks, how positions have changed, how often people search for those keywords, and more.

SERPWatcher is unique because it also shows your Visibility Index score.

This score tells you how noticeable your keywords are in search results based on their spot and how much space they take up.

Key Features of Serpwatcher

• Quick Start: Serpwatcher lets you jump straight into tracking your keywords. It’s really that simple.
• Daily Rank Updates: Your search rankings are updated every day. Which also allows you to view your results by location, and even break it down into county, state, city, or DMA region.
• Easy-to-Understand Reports: Sharing and understanding your SEO data is a breeze with their clear reports.
• Targeted Tracking: You can track how you’re doing in different places and on different devices.
• Access to Mangools Tools: You get tools like KWFinder for digging up good keywords and SERPChecker for spying on competitors.
• Email Alerts: Get emails about big changes in your rankings so you can fix any issues quickly.

By the way.

You can use rank tracking to view your results by location, and even break it down into county, state, city, or DMA region. This is available for both mobile and desktop search results.

Then, you can share interactive reports with team members or clients via a link.

While it may lack advanced features for seasoned SEO professionals, its simplicity and bundled tools make it a solid choice for straightforward SEO monitoring.

I also like how you can get a snapshot of the map pack using the SERPchecker tool for local SEO. – G2

Pros and Cons

• Price (Annual/Monthly): From $19.90/Month, $29/Month
• Keywords Tracked: From 50/Month
• Free Trial: None (48-Hour Money Back Guarantee)

Best keyword tracking software for local search and increasing organic traffic.

Key Features of Nightwatch

• Comprehensive Tracking: Nightwatch monitors rankings across multiple platforms including Google, Bing, YouTube, and DuckDuckGo.
• Advanced Reporting: Delivers detailed keyword ranking reports and thorough SEO audits.
• Actionable Content Insights: Nightwatch uniquely highlights “decaying content” – keywords that are no longer performing well. It also suggests the best keyword metrics to target, providing actionable recommendations for users to improve their SEO strategy.
• Local Rank Tracking: Unlike many other keyword rank tracking software, Nightwatch offers access to every Google Data Center globally, allowing users to track keyword rankings in specific geographic areas around the world, catering especially to businesses targeting specific regions.
• Data Visualization: Offers customizable dashboards and visual data presentations for better strategy planning.
• Competitive Analysis: Keeps tabs on your competitors’ rankings and strategies.
• Integration Capabilities: Easily integrates with other tools to streamline your SEO processes.
• White-label Reports: Make reports that look like they come from your agency to wow your clients.

Pros and Cons

• Price (Annual/Monthly): From $32/Month, $39/Month
• Keywords Tracked: From 250/Month
• Free Trial: 14-Days

Best rank tracking tool for detailed insights.

Key Features of Wincher

• Track Your Rankings: See where you stand both globally and in local searches.
• Spy on Competitors: Keep tabs on your rivals’ keyword rankings.
• Keyword Opportunities: Uncover new keywords that can drive traffic to your site.
• Insightful Reports: Detailed reports show you your search engine positions, traffic potential, and more.
• Historical Data Analysis: Access up to two years of data to guide your SEO strategy.

Pros and Cons

• Price (Annual/Monthly): From $41/Month, $49/Month
• Keywords Tracked: From 500/Month
• Free Trial: 7-Days

5.SEMrush.

Best SERP tracking tool for freelancers and content marketers.

Semrush is super popular around the world for SEO work. It’s packed with cool tools like a keyword checker, a tool for looking at links, and something to check your whole website.

It also has a rank tracker software to help you see how your SEO is doing.

Using this feature is easy if you know your way around Semrush.

If not, you’ll need a little time to learn how to start campaigns there.

Setting it up is pretty much the same as other rank trackers, but there’s one big difference.

You can’t track both mobile and desktop at the same time. You have to pick one.

I was surprised to see this because almost every other rank tracker focuses a lot on tracking both, especially mobile.

There’s this unique thing called the ‘Intent’ function.

It’s not in other tools. It tells you whether the search for your keyword is for learning something, buying something, and so on.

In addition to the ability to track your target keywords, you can perform competitor analysis and fix cannibalization issues with the rank tracker tool.

The ranking reports also break down cool stuff like how many people are looking for your keywords, what kind of special search results you’re showing up in, and more.

Key Features of SEMrush

• A Bag of Tools: Not only do you have the ranking tools, but you’ll have tools for paid advertising, market research content marketing, and much more.
• Competitor Research: With the help of this tool, you can identify backlinks and keyword holes in your competitors’ strategy and use them to unlock more opportunities.
• SEO Recommendations: SEMRush has a sizable collection of keywords covering every industry and provides recommendations for keyword targeting.
• Keyword Research: Semrush has a huge database of keywords. You can use it to find the best keywords for your content.
• Site Audit: Semrush can check your website and tell you how to improve it for search engines.
• Position Tracking: Semrush can track how your website ranks for different keywords. This helps you see if your SEO efforts are working.
• Content Marketing: Semrush has tools to help you create, optimize, and analyze your content.

Pros and Cons

• Price (Annual/Monthly): From $108/Month, $130/Month
• Keywords Tracked: From 500/Month
• Free Trial: 30-Days

Best rank checker software with the freemium model.

Key features of SEO Powersuite:

• Rank Tracking: This tool gives you information on rankings, search volume, and graphs of the progress of your keywords.
• Deep Link Analysis: It analyses more than 50 backlinks characteristics to provide you with fresh opportunities for link building so you may find and acquire those all-important backlinks.
• Deep Competition Analysis: You can reverse engineer your rival’s website and uncover their SEO tactics so you can use them to rank higher.
• Keyword Research: SEO PowerSuite has a big database of keywords. You can use it to find good keywords to use in your content.
• Site Audit: SEO PowerSuite can check your website and tell you how to make it better for search engines.
• Content Optimization: SEO PowerSuite has tools to help you create, optimize, and analyze your content.

Pros and Cons

• Price (Annual): $299
• Keywords Tracked: Unlimited
• Free Trial: Freemium model available

Best enterprise rank tracking software.

Serpstat is a tool packed with features to help you with SEO. It has a rank tracker and lots of other tools to help improve your website.

With Serpstat, you can track where you stand in search results, both for ads and regular search results.

You can do this all over the world or just in certain countries.

In your ranking reports, you’ll see where your keywords rank now and how they’ve done in the past.

The reports also show which special search results features your keywords appear in and how many people search for them each month.

I really like that you can group keywords together.

This makes it easier to handle big projects. It’s also great that you can set up reports to run by themselves every day, week, or month.

Besides tracking keywords, Serpstat has tools for checking your site, researching your competitors, finding keywords for your projects, and analyzing backlinks.

Key features of SERPstat:

• Keyword Rank Checker: See where you rank for keywords around the world and get detailed reports.
• Keyword Research: Find and study keywords for your SEO and paid advertising campaigns.
• Site Auditing: Look for problems that might be affecting your rankings and fix them.
• Competitor Analysis: Compare how you do against your competitors with information on their rankings and SEO tactics.
• Position Tracking: Serpstat can track how your website ranks for different keywords. This helps you see if your SEO work is paying off.
• Content Optimization: Serpstat has tools to help you create, optimize, and analyze your content.
• Backlink Management: Serpstat can help you analyze your backlinks, find new link-building opportunities, and manage your outreach.

Pros and Cons

• Price (Annual/Monthly): From $50/month, $59/month
• Keywords Tracked: From 10,000/month
• Free Trial: 7-Days

Best SEO rank tracking tools with affordability.

Key features of Sitetracker:

• Keyword Research: This keyword research tool helps you find the best keywords to use in your content.
• Data Storage: 12 months worth of stats.
• Competitor Analysis: Analyze what your competitors are doing online.
• Site Audit: Check your website and tell you how to make it better for search engines.
• Position Tracking: Track how your website ranks for different keywords.
• Content Optimization: Sitechecker has tools to help you create, optimize, and analyze your content.
• Backlink Management: Analyze your backlinks, find new link-building opportunities, and manage your outreach.

Pros and Cons

• Price (Annual/Monthly): From $41/month, $49/month
• Keywords Tracked: From 500/month
• Free Trial: 7-Days

9. Accuranker.

Best rank tracker with on-demand keyword rankings.

AccuRanker is known as one of the quickest and most precise rank trackers out there.

However.

It’s a bit expensive, but it offers some amazing features like getting ranking updates right when you want them.

AccuRanker can track how you rank in different places all over the world and on several search engines, including Google, Bing, and Yandex.

Plus, its reports are comprehensive.

The In-Depth Analysis feature allows you to segment and filter your data and share it with your team.

In addition, I like the SERP History tool.

This tool helps to identify which SERP feature helps drive traffic to your site, enabling you to make informed decisions.

When you join, you pick how many keywords you want to track. The more keywords you track, the more it costs, but you can change your plan any time.

This is perfect for agencies that need to adjust how many clients they are handling.

But, it’s not the best for people who only need to track a few keywords because the smallest plan starts at 1,000 keywords a month.

This means the starting price is high, and you might pay for more than you need.

Key features of Accuranker:

• Keyword Tracking: Every 24 hours, Accuranker updates its keyword database. Anywhere in the world.
• Local Search Tracking: Track your website’s rankings in specific geographic locations, helping you optimize your local SEO efforts.
• SERP Tracking Features: View SERP featured from picture packs, featured snippets, and other stuff.
• Third-party integrations: The platform has strong connectors like Databox, Google Analytics and Google Search Console that allow you to track everything from one simple location and on any device.

Pros and Cons

• Price (Annual/Monthly): From $116/month, $129/month
• Keywords Tracked: From 1000/month
• Free Trial: 14-Days

Best free rank tracking software (with limitations).

Google Search Console is likely the best free tool for tracking your website’s rank. It’s made to help website owners look at, keep an eye on, and boost their search results.

Once you hook up your website to Search Console, you can look at the Performance report. It shows all the keywords you rank for and where you stand on average for each one.

Since the info comes straight from Google, it’s totally accurate and trustworthy.

Also, you can look at how many clicks and views you get, how often people click on your links, and where you rank in search results.

With this info, you can make your content better and make smart choices to improve how high you rank in searches.

Google Search Console does more than just track keywords.

You can fix things that keep your site from showing up in search results and send in sitemaps and new content to help it rank faster.

Also, you can check if slow speeds or a bad mobile setup are making it hard for your site to do well in searches.

And it’s all free! So, what’s the downside?

Well, you can only use it for sites you own because you have to prove you own them before you get access. Also, it only shows your average rank across the world.

You can’t see how you rank in specific places, which isn’t great if you’re working on getting local customers.

And it only works for Google, not other search engines like Bing or YouTube.

Key features of Google Search Console:

• Performance Reporting: Learn about how well your website is doing in searches. This includes info on clicks, views, how often people click your links, and your average ranking.
• Index Coverage: Make sure Google can find and understand your website’s content. This part helps you see if there are any problems stopping your pages from showing up in search results.
• Search Appearance: See how your website’s content looks when it appears in Google Search. This includes special search results like rich results and sitelinks.
• Manual Actions: Get alerts if Google has to manually fix issues with your site, like penalties or other problems.
• URL Inspection: Check how individual pages on your website are doing in terms of being found and understood by Google.
• Sitemaps: Send in and keep an eye on your website’s sitemaps. This helps Google find and understand your content better.
• Mobile Check: To ensure a good mobile user experience, you can test your website’s mobile-friendliness with Google Search Console.
• AMP Check: If your website uses Accelerated Mobile Pages (AMP), you can use Google Search Console to monitor their performance and identify any issues.

Pros and Cons

• Price (Annual/Monthly): It’s Free

SEO Rank Tracking Tools – FAQ

Save/Pin the image below👇because I often update my posts. So stay informed with this blog “Best Keyword Rank Tracker Software?” and save it.

What is rank tracking?

Which tool can be used to track organic rankings?

What is rank tracking software?

What is the ranking checker tool?

How do I monitor search engine rankings?

What is the best search engine rank checker tool?

How do I keep track of SEO keywords?

Does ranking position depend on location?

Is keyword rank tracking important for research?

How does rank tracker work?

Rank tracking means keeping an eye on the order that certain words (your keywords) show up when people search for things on the internet.

A rank tracker helps you see if you’re getting better or worse at showing up in people’s searches over time.

To figure out if you’re doing well or not, you look at how you did in the past and compare it to how you’re doing now.

This helps you see if you’re getting more or fewer people to come to our website because of our ranking.

It’s how I like to keep track of my keywords so I can work on the ones that need more attention and work on what is working.

And I also like to see what my competing websites do and look for holes that I can target.

Most times, when I reverse engineer websites that are performing better than mine, I often pick up good keywords and ideas to improve my visibility.

What is SEO rank tracking?

It involves watching and monitoring how the website’s position changes over time for those particular keywords.

This can help you see if the website is doing better or worse in getting noticed by people who are searching for your targeted keywords online.

Usually, you need to pay attention to three types of keywords:

• Ones that you use on your website.
• Ones that your competitors use on their websites.
• Potential keywords that you’re not working on but people might be looking for.

With rank tracking software, it uses both current and past information to see if a website is doing better or worse over time.

This helps you understand if people are finding the website easily or not.

And if you’re wondering which is the best rank tracking software to do that. It’s SE Ranking.

How to Check My Keyword Rankings for Free?

One free way to check your keyword rankings for free is to use a ranking tracking software tool like The Hoth.

All you need to do is enter your website URL, and the rank tracking tool will do the rest.

In seconds, you’ll get a list of 100 keyword rankings for the URL.

And the neat thing. It’s power by SEM Rush.

Alternatively, you can try Ahrefs free keyword rank checker tool.

It does the same thing, but a more manual effort is required on your part.

You need to enter a keyword and URL each time to view your results.

However. Because both rank trackers are free, there will limitations with its performance.

So lower your expectations.

But both rank tracking software are a good start.

Why is Rank Tracking Important for SEO?

Have you ever searched for something on Google and noticed that some websites show up at the top of the list?

Often, those websites get more clicks than others.

And this is because of the choice of keywords (and SEO factors).

(For this guide, I’m not going to cover SEO, but you can catch it in this post on the Best Practices for Blogging.)

Keywords are like words or phrases that give the content of your website meaning, and it helps search engines find your content.

That is why keyword research is important.

If your website doesn’t show up at the top of the list for those keywords, people will not see it and read it.

That’s where rank tracking comes in.

By keeping track of where your website shows up on the search over time, you’ll know how your website is going.

Armed with this information, you can track and assess so you can improve your website’s visibility.

You have to track.

And luckily, there are rank tracking software available that can provide the kind of information you need to stay on top of your website’s progress.

In my opinion, the best online rank tracker is Se Ranking because it is an all-in-one-SEO tool that can track keywords and level up your SEO game.

You can give the 14-day trial offer a test drive below.

Rank Tracking Software Sources

• Elegant Themes
• G2

Summary of The The Best Rank Tracking Software

That’s it. 10 of the best rank tracking software in 2024. And as mentioned at the top of the guide, SE Ranking takes out the best rank tracking tool overall as it offers a powerful suite of other features from keyword research, website audit, backlink analysis, competition research, and more. It’s powerful.

And if you are still not sure whether to invest in a keyword ranking check software, think again.

Because it’s critical to regularly monitor where your pages rank in the SERPs because the top five organic results pick up 67.6% of clicks.

And when you get the coveted number one position.

The #1 result in Google’s organic search results has an average CTR of 27.6%. Backlinkpro

On that note.

This list of the best rank checking tools mentioned in this guide are all capable of monitoring your SERPs. Your choice of tool will boil down to your specific needs and budget.

Take the time to think about the features you require as this will help you determine which rank tracking software is the best fit.

Fortunately, many of these rank tracker tools offer a free trial so you can test them out and decide if they are suitable for your needs.

Again, here’s a quick recap of the best rank tracking software:

1. SE Ranking – Best Rank Tracking Software in 2024
2. SERPWatcher By Mangools
3. Nightwatch

A special mention: Google Search Console

Whatever happens from here, it’s up to you. If you are tight on budget Google Search Console or SEO Powersuite (it has a freemium model) are both fantastic options.

Otherwise, SE Ranking is the best SERP tracking tool to consider. So give their 14-day free trial model a go below now.